Conference: March 17 ~ 20, 2011

Exhibit Hall : March 18 ~ 20, 2011

Venue: Jacob K. Javits Convention Center, New York, NY

International Vision Expo & Conference, the pre-eminent fashion and medical eyecare event where eyecare professionals gather to experience the energy and international style unique to New York.

Over 14,000 decision makers and buyers attend this event annually and find an expansive show floor and comprehensive education program providing an unmatched opportunity to discover the latest trends in eyewear and advances in medical eyecare technology and business practices.

All the BEST names

  • Safilo
  • Marchon
  • Luxottica
  • Kenmark
  • Viva

2009 Attendee Information

JOB TITLE

  • Buyers (20.5%)
  • Optometrists (17.9%)
  • Optician, Licensed or Certified (15%)
  • Practice Manager (7%)
  • Manufacturer's Representative (3.8%)

PRIMARY BUSINESS

  • Independent Optometric Pract (31.6%)
  • Independent Opticianry Chain, 1-5 Locations (12.6%)
  • Independent Ophthalmological Practice (10.1%))
  • Retail Chain Outlet 1-5 Stores (7.3%)
  • Wholesaler/Distributor (7%)
VISION EAST Ad Space

Total Visitors

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9,882 20,054 29,342 40,702
December January February March

Page Views

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28,000 66,000 96,000 128,000
December January February March
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Vision East Map Your Show Lead Program

  • Buyers can now create pre-show agendas using the online exhibitor list
  • Buyers will be online searching for companies and products months before the event
  • Your exhibitor listing is now connected to your location on the floor plan

  • Why upgrade your Listing?

  • Gain access to buyers contact info once they add you to their agenda – real time LEADS!
  • Showcase product photos and video to increase buyer agenda setting
  • Increase leads as buyers see you at the top of search results
  • Build Awareness has buyers see you highlighted on the floor plan

  • Measurable Results

  • 70% of attendees made purchases from exhibitors they added to their agenda
  • 90% of those that purchased did so with more than one exhibitor
  • 86% that completed a purchase were not familiar with the company prior to the event

COMPLIMENTARY LISTING

  • Company Name
  • Company Description
  • Booth Number
  • Mailing Address
  • Company Logo
  • Press Releases
  • Active Website Link
  • Phone/Fax Number
  • Designer Frames
  • Lead Generation Form

 

SHOWROOM - $750: (preview)


  Includes:

 

FEATURED SHOWROOM - $1,200: (preview)


  Includes:

  • Showroom
  • Highlighted on Floor Plan
  • Featured at top of all search
  • Reserve Today
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Homepage Showroom: $2,100

Showcase your company on the Vision Expo East homepage under your category. Your company name will link to your enhanced listing. Buyers will then be able to add you to their agenda. Once a buyer adds your company to their agenda, you gain access to their contact info. Limited to 5 companies per category:

  • Includes enhanced listing


Companies Links Remaining:

Fashion 5
Continuing Education 5
Lens Technology 5
Medical Eye Care 5
Business Solutions 5


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Category Sponsorship: $450

Showcase your company on Vision Expo East under your category. Your company name will link to your showroom. Buyers will then be able to add you to their agenda. Once a buyer adds your company to their agenda, you gain access to their contact info. Limited to 3 companies per category:

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Floor Plan Banners: $1,500

Showcase your company on Vision Expo East under the interactive floor plan map.


Banners Remaining:

PURPLE 5
BLUE 5


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Monthly Web Banner Pricing

Rotating Banner Run of Site:
Choose the month you would like your banner ad to appear..

Limited to 2 companies per banner position, per month (company A, company B)

 
YELLOW Banner
RED Banner
BLUE Banner
GREEN Banner
December
A - $370
B - $370
A - $370
B - $370
A - $370
B - $370
A - $370
B - $370
January
A - $870
B - $870
A - $870
B - $870
A - $870
B - $870
A - $870
B - $870
February
A - $1,260
B - $1,260
A - $1,260
B - $1,260
A - $1,260
B - $1,260
A - $1,260
B - $1,260
March
A - $1,680
B - $1,680
A - $1,680
B - $1,680
A - $1,680
B - $1,680
A - $1,680
B - $1,680

 

 

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Website Page Peel: $9,450 - EXCLUSIVE

Position your company on every page of the website with the Vision Expo East Page Peel. Your sponsorship will appear behind an active peel away image on every page of the website. The page peel will be located in the upper right hand corner of every page on the site: see an example of the page peel now.

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Banner on Registration Pages: $5,250 - EXCLUSIVE

Your web banner will appear on all pages of the registration process on the Vision Expo East Web site. The final page of registration will include a link to your company website. See an example of the registration banner now.

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Registration Confirmation : $7,875

Your web banner, company name and link to your website will appear on the registration confirmation email sent to all Vision East attendees after they complete the registration process. See an example of the confirmation email banner now.

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Attendee Registration Email: $700

Showcase your banner ad on a dedicated email sent to the entire vision industry

  • Banner size: 120 x 300
  • Limited to 2 banners per broadcast
  • Rate: $700 per banner, per broadcast


EMAIL CALENDAR

January 14 BLUE RED
January 21 BLUE RED
January 28 BLUE RED
February 4 BLUE RED
February 11 BLUE RED
February 18 BLUE RED


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Countdown to the Show

Share your company's news with all of the pre-registered attendees, press, and media who will attend Vision Expo East 2011.

  • Premium Banner: 200 x 150 banner (limited 2 per issue)
  • Standard Announcement: 25 word announcement (INCLUDING Company name, booth#, link) -limited 8 per issue


Week Of: Banner Availability Announcement Availability
February 9
2 ($650)
8 ($300)
February 16
2 ($650)
8 ($300)
February 23
2 ($750)
8 ($300)
March 2
2 ($750)
8 ($300)
March 9
2 ($850)
8 ($300)
March 16
2 ($850)
8 ($300)


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Bar Code: $1,890 (limited to 5 companies)

Get in front of pre-registered attendees several weeks before the show. This serves as a reminder that they need to print out the bar code and bring with them at registration on day of the show.

  • Banner size: 160 x 130 - $1,890
  • 5 banners positions - 5 AVAILABLE


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Badge Mailer Coupon

Your double-sided coupon will be included on a sheet of coupons for the attendees that receive the mailer with their show badge. Use the coupon to draw traffic to your booth with a giveaway, free gift, special discount, or any other attention-grabber!

Click HERE to download IO


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Insert in the Badge Mailer: $6,090

You will provide inserts to go into the mailing to everyone that chooses to have their badge mailed before the show. Production and shipping of the insert is not included.

Click HERE to download IO


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Direct Mail List: (Call for price details)

Rent a list of attendee address to mail a postcard, brochure, letter, or invitation before the show.

Click HERE to download IO


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Phone/Telemarketing List: (Call for price details)

Rent a list of attendee phone numbers for your telemarketing efforts before the show. A great way to set up appointments!

Click HERE to download IO


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Email Blast: (Call for price details)

Rent a list of attendee email addresses to blast your message out before the show. You would provide an HTML or TXT file and we will send your message!

Click HERE to download IO


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